Abdul Latif Jameel Motors launches ‘Hanami Lounge by Lexus’ in Riyadh
Abdul Latif Jameel Motors, one of the world’s leading independent automotive distributors, has launched ‘Hanami Lounge by Lexus’, a distinctive space offering innovative and contemporary Japanese cuisine from award-winning international chefs. Located at the Lexus Center Riyadh, the world’s largest Lexus Center, the name is inspired by one of Japan’s most ancient and traditional festivals, the viewing of the transient beauty of cherry blossoms, or sakura.
Featuring a distinctive, modern design, the Lounge will serve a range of Japanese fare, prepared using fresh seafood imported directly from Japan, allowing local guests a unique opportunity to experience the true flavor and culture of Japan, right on their doorsteps. Visitors will also enjoy an immersive experience of one of the world’s leading automotive brands, learn about the craftsmanship of vehicle design, and delight in the philosophy of Lexus – beyond simply sitting behind the wheel.
Held as part of ‘Riyadh Season’, the landmark venue is a celebration of the enduring sixty-plus year relationship between Saudi Arabia and Japan, and sets the scene as Saudi Arabia looks ahead to the future.
The Lexus Center Riyadh opened in 2016, bringing to the market a premium automotive experience and setting a new global standard for luxury automotive ownership and after-sale services. Through a built-up area of 41,400 square meters, which includes a 2,440 square meter showroom for new vehicles, customers can enjoy previewing the latest range of Lexus models, along with an extensive line-up of certified pre-owned vehicles in a dedicated 1,950 square meter space.